A recent article in BusinessWeek posed an interesting question, namely “Can the U.S. Bring Jobs Back from China?” Reporter Pete Engardio noted that rising oil costs and higher wages in China have cut into that country’s once rock-bottom price. Engardio wondered if the conditions might be right for U.S. firms to start re-launching domestic production, rather than depend on increasingly expensive transoceanic shipments.
Engardio, by the way, knows his subject matter. In 2004, he wrote a BusinessWeek cover story that analyzed the ‘China Price.’ Along with low wages, Engardio found that what makes China’s dominance unprecedented is its “humongous scale, a supply infrastructure that enables you to buy every widget and raw material from hundreds of vendors within easy driving distance of your factory, feverish domestic competition, and an entrepreneurial zeal by factories to satisfy a customer’s every desire.”
With regard to a possible revitalization of U.S. manufacturing, Engardio notes that the cost of shipping a 40-foot container from Shanghai to San Diego has climbed 150% in the past eight years and is now $5,500. A Toronto financial-services firm, CIBC World Markets, estimates that if oil climbs to $200 a barrel, that cost could reach $10,000. Firms would simply find it more affordable to import their goods from Cleveland rather than China.
Unfortunately, it’s not that easy. American manufacturing has taken a serious beating over the past decade and the bigger struggle would be to ramp back up to full production.
As the old saying goes, the spirit may be willing, but the flesh is weak. In the case of U.S. factories, much of the baseline productive capacity and hands-on experience is now gone, a victim of China’s subsidized, artificially-low productions costs. Engardio quotes James Turk, CFO of the New Mexico-based CEMCO as saying, “American foundries now can compete head-to-head on cost, but there aren’t many foundries, welders, machinists, and quality-control engineers…What we had 10 years ago is gone.”
At the same time that America’s manufacturing base has been hollowed out, China’s modern foundries are running at full steam, and with modern equipment. That means that even if U.S. firms want to move their factories back to the U.S., the necessary steps could take years. In the mean time, they’d still rely on Beijing as the manufacturer of choice.
There’s a serious wake-up call in here. As ManufactureThis continually asks, what exactly will the United States do when it loses the capacity to produce key hi-tech goods and military equipment? Any self-aware nation should have a plan to preserve and promote its own manufacturing capability, and indeed almost every industrialized nation has a program for sustaining domestic production. Sadly, the United States does not, and therein are sown the seeds of a potentially calamitous future.
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